Wimbledon or Football?
Which had the greater impact on household electricity demand?
July 2024
On Sunday, 14 July 2024, the Wimbledon final and the final of the European Football Championship took place. Both events were broadcast on television. The question is: which event had the greater impact on household electricity demand?
Below is the load profile for 230 random British households on that day (red line), compared to other Sundays in June and July for 2023 and 2024. The data was collected by smart meters.
The Wimbledon men's final took place from 14:15 to 16:38 (marked in purple) and the football final from 20:00 to 22:00 (green).
Wimbledon appears to have had a greater impact on household electricity use than the European football final
